Coca-Cola Hospitality

KNOW BEFORE YOU GO

We are excited you will be joining us for the 2024 Regions Tradition!

CLUBHOUSE HOSPITALITY LOCATION

The Founders Clubhouse is located at 4100 Greystone Dr, Birmingham, AL 35242. The hospitality area is in the fitness room of the Clubhouse.

18 GREEN SKYBOX LOCATION

The Coca-Cola skybox is located to the golfer’s left of the 18th green.

TICKET INFO

Present your ticket upon arrival to gain grounds access, and hospitality access. Once your ticket has been scanned at the hospitality venue, you will receive a wristband. This wristband will grant you access to that venue for the day and must be clearly visible at all times. Each venue will provide a different wristband. BE SURE TO DOWNLOAD YOUR MOBILE TICKETS BEFORE ARRIVING AT THE TOURNAMENT.

LOT A/VIP PARKING (PASS REQUIRED)

Monday – Saturday: The Church at Brook Hills

3145 Brook Highland Pkwy, Birmingham, AL 35242

Sunday Only:

2600 Corporate Drive Birmingham, AL 35242

Shuttle Times: 

Wednesday | 4:00am – 10:00pm

Thursday – Sunday | 5:00am – 10:00pm

PUBLIC PARKING

Wednesday – Sunday:

2600 Corporate Drive Birmingham, AL 35242

Shuttle Times: 

Wednesday | 6:50am – 8:00pm

Thursday | 7:50am – 6:00pm

Friday | 7:50am – 6:00pm

Saturday | 7:50am – 7:00pm

Sunday | 7:50am – 6:00pm

RIDESHARE LOT

      

4100 Greystone Drive, Birmingham, AL 35242

Located next to the Clubhouse, this conveniently placed Rideshare Lot has a loop for both pickups and drop-offs.

EVENT SCHEDULE

Golf will be played between approximately 9:20 a.m. – 4:30 p.m. on Wednesday – Friday, and 8:30 a.m. – 6:00 p.m. on Saturday – Sunday. CLICK HERE for the Tournament Schedule.

GATE TIMES

Gates open at 7:00 a.m. on Wednesday and 8:00 a.m. Thursday – Sunday.

PERMITTED ITEMS

The following items are ALLOWED into the tournament:

  • Personal bags 6″ x 6″ or smaller
  • Clear plastic, vinyl or other carry items not exceeding 12″ x 6″ x 12″
  • A one-gallon clear resealable bag
  • At the tournament’s discretion, food may enter the tournament in a clear, resealable plastic bag, not to exceed the size of a one (1) gallon bag
  • Reusable plastic or metal cups/bottles that are empty upon entry and exit, and cannot hold more than 32-ounces
  • Mobile phones, tablets, and PDA’s – MUST be on silent mode and adhere to the PGA TOUR’S Mobile Device Policy
  • Still camera with lens smaller than 6 inches; no case (During Practice Rounds Only)
  • Umbrellas without sleeve
  • Medically necessary supplies, strollers, small diaper bags, plastic baby bottles and other necessary baby supplies (infant must be with carrier) – items subject to search before entering and/or at any time during the tournament.
  • Collapsible chairs without chair bags
  • Binoculars without case
  • Seat cushions that do not require a carrying case or that do not have pockets or compartments.
  • Motorized scooters or other personal transportation devices when used as a mobility aid by individuals with mobility impairment

PROHIBITED ITEMS

The following CANNOT be brought into the tournament:

  • NO weapons (regardless of permit, including, but not limited to, firearms and knives/pocket knives)
  • NO pets (other than service animals)
  • NO coolers
  • NO fireworks or laser pointers
  • NO noise-making devices
  • NO signs, posters and/or banners
  • NO televisions, radios, computers or laptops
  • NO outside food and/or beverages, except for medical or infant needs
  • NO plastic, metal or glass cups, cans or containers of any kind, except for medical or infant needs
  • NO metal-spiked golf shoes
  • Any other items deemed unlawful or dangerous by the PGA TOUR Champions and/or Tournament Security Personnel, in their sole discretion